Apple Online Help - Apple Discussions

Here is the link for Apple product users who experience problems with their devices. It is helpful to undersand a few things before clicking on this link.

- There is probably no unique situation you are dealing with that hasn't been answered before in these online forums.
- There are people who are helpful and know what they are talking about and there are more people who do not. Make sure the people who seem to have advice or answers have been well rated under their user names. This is determined by their "Level" So a Level 1 person often doesn't have the clout or understanding that a Level 7 person would have. In other words, consider the source.
- Also consider advice and answers based on how follow up comments or entries. When you see things like "You are the BEST!" and "You ARE a Genius!" this means often that it could be very helpful advice.
- When you search for issues, try to remove as many extraneous words from the search as possible. For instance: a problem where your imac is not starting and gives you an error on the screen "no system volume found", you will want to search for "no system volume found"; a problem where you can not turn on TimeMachine you can search for 'timemachine not working' or 'timemachine will not start'  Both of these will give you different results.

Here is the link:
Apple Discussions

NBC Special Report - Identity Theft On The Rise

Identity Theft on the Rise

More lucrative than selling cocaine, identity thieves can easily file taxes and make money from other's returns without the stress and complications of a drug deal.

NBC Correspondent: "It has happend almost 1 million times this past year."

Tampa, FL Police Investigator: "I had a drug trafficking offender tell me that he could make $5,000 to $10,000 for a kilo or two of cocaine. He can submit ten tax returns a day and make between $40,000 and $50,000 and watch cartoons."

Beth Tucker, IRS: "Last tax filing season we stopped $20 Billion in fake returns."

Visit NBCNews.com for breaking news, world news, and news about the economy

Here is the US Taxpayer Guide to Identity Theft

The Value of Social Media Campaigns - ROI

Many businesses consider replacing their marketing department with social media experts.  But as with anything, social media is not 'a pill to fix' marketing. Social media has value if configured properly and maintained in exacting ways for any business.
Since there are sites that sell Facebook Likes, this represents that less ethical social media marketing houses may subject their clients to these likes for the sake of performance auditing.
For instance, if you have been hired to run a social media campaign for a business, it may be a significant measure of work to see how well that campaign is going by the amount of Like that have been generated. Your company may be ethical, but competition that is trying to 'win your accounts' is actually secretly buying Likes to apply to their campaigns, in order to show how well their campaign approach is for a particular client.
Additional benefit may be had through these purchases through search engine optimization, Facebook popularity inside of Facebook and potentially vendors like Apple who are trying to integrate with social media in their hardware products.

Since Likes can now be purchased en mass, through numerous websites, it may be wise to evaluate social media companies to explain HOW they justify success in social media campaigns. Using return on investment (ROI) modeling that truly represents revenue.

Money is better spent, more times than not, discovering your current market and your future markets.